High End Zone is Southwest New Mexico's premier Home Theater and High-End Audio dealer. Whether you want to convert a family room to a media room, build a dedicated home theater from the ground up, create the ultimate man cave or two channel listening room- we are at your service. We have had the pleasure of serving clients for over 15 years, providing top of the line gear for all of their audio and video needs.


We know in this day and age that a lot of people are focused on trying to get the biggest discount possible on the gear they buy and that some people are going online and buying things piece by piece to create a theater or a media room. We see all the time where people have spent a ton of money buying various pieces of heavily discounted gear that do not work well together and produce a very poor result. Buying good brands and spending lots of money do not guarantee you will get a great result. Home theater and listening room design are complex subjects that require years of study and practice to master.


Think about it this way: when you buy a car, do you go on Ebay and buy seats, an engine, various body parts, then try to assemble them together in your garage? No, of course not. In fact, that idea sounds crazy, doesn't it? Well, that's what we think about the people who go and buy disparate pieces and try to assemble a home theater. They focus on how much they saved, but in most cases they achieve far less performance per dollar invested than they would have gotten by just coming to us, telling us what they want, what the buget is, and letting us put our expertise to work. Just as you want your car to be designed and built by the best qualified people, you want your theater or listening room designed and built by people who are qualified to do a great job.


And it does not have to cost you a fortune either. We can help you create a high quality, high performance home theater or listening room on almost ANY budget you want to set. So whether you have a few thousand to spend, or hundreds of thousands to spend, we will deliver a complete system that performs beautifully at the budget you set.


We know some people think because of our name that all we sell is the most expensive brands. While we do love very fine gear, we are also proud of the work we have done in modest homes, such as our own. Anyone can build a great system on an unlimited budget. We can also do it on a very reasonable budget!


High End Zone strives to provide quality gear at exceptional prices to all of our customers. Because we are a small company and we have a wide range of experience being both the client and the dealer, we choose to meet our clients with respect, share our knowledge, and provide reasonable recommendations to meet our client's needs and budget.


Feel free to call us at 1.575.535.2280 or email us day or night.

While we are well established as the premier dealer in our small town market, we also serve many clients who have multiple homes or live in far-flung places. The world is increasingly a small place and I delight in talking with and serving clients from all continents and many countries of the world. Depending on your needs we are happy to just sell you gear (note some manufacturers may prohibit us from sending gear to certain places) or we can provide a full service experience including system design, acoustic design and construction, installation, programming, and more. We've done work for very high profile clients with multiple homes and we are also proud to serve many hobbyists who enjoy this hobby on a modest budget. No matter your budget, we'll strive to provide the products you want at a price that is fair with top shelf service.

High End Zone is proud to carry these lines and more:

High End Audio Gear:

Acoustic Zen Loudspeakers and cables

Audio Desk World's finest record cleaning products

Audio Vault Exquisite award winning custom racks, made in the USA

Aurender Music servers for every budget, best new music product of the decade, have increased my listening fivefold

Daniel Hertz Ultimate audio creations of Mr. Mark Levinson

Elac Affordable yet superb speakers and electronics from the mind of Andrew Jones

EMM Labs the famed Meitner DAC's and the MTRX, quite possibly the world's best solid state amplifier

Finite Elemente German audiophile racks

Hartvig Swiss made turntables

HB Cable Design Ultimate marble power strips from Germany

Ikeda Best Japanese phono cartridges for the money

Isoclean Audio Grade breaker panel and power products

Kuzma Brilliant tonearm designs and turntables

Lampizator Exquisite tube DAC's and more, made to order with your choice of parts

Lansche World famous speakers with Corona Ion plasma tweeters, ask us about Ypsilon custom transformer upgrades

Metaxas Sculpted gear from the recording giant Costas Metaxas

Parasound Legendary electronics with circuitry designed by John Curl

Perfect8 The world's best "cost no object" loudspeakers and my favorite speaker, now if only I could afford them!

REL Acoustics Unique approach to subwoofer design makes them the best for 2 channel or home theater--this I can afford!

Revel loudspeakers designed by Kevin Voeckes and the brilliant team at Harman

Scaena loudspeakers were the choice of Harry Pearson for almost a decade, we sold his pair to one of our clients

Synergistic Research Too many cool products to list, PowerCells, cables, bases, fuses, grounding and much more.

Stage III World's finest audio cables

Tandem Reference quality audio racks from Greece, this is the rack we take to audio shows and win awards with

Thales Swiss reference turntables, tonearms and cables

Totem Acoustics Audiophile loudspeakers for 2 channel and superb on wall and in wall systems for home theater

Verastarr One of my all time favorite cables, I use many of these in my systems

Wireworld Another cable that I use a lot, designs everyone can afford, all the way up to reference level cables

Wilson Benesch British made loudspeakers, carbon fiber racks and more

Ypsilon Our favorite electronics company, the best of the best. So good they can have 2 links. Second one is to price sheet on our distributor's website.

Home Theater lines: there is some crossover to be sure and some of the lines above, especially REl Acoustics, Revel, Totem, Verastarr and Wireworld are also ideal for home theaters while some of the products below, such as the Tube Traps and design services from Acoustic Sciences and gear from Trinnov are also idea ideal for 2 channel systems. So the categories are not rigid and when we advise you we will work hard to understand your needs and can even pull from an extensive list of additional companies beyond those listed here if need be to get you the best possible setup for your system or systems.

AB Amps The theater amps used at Skywalker, Industrial Light & Magic, Pixar, etc.

Acoustic Sciences Corporation (ASC) Tube Traps and custom acoustic design services and products

Cineak European luxury home theater seating

CinemaTech German and North American made home theater chairs for the finest theaters

Elac Affordable yet superb speakers and electronics from the mind of Andrew Jones

Front Row Affordable theater seating, made in Canada

JVC 4K projectors

Kaleidescape Movie servers are the best solution for today's movies, used in pretty much every industry demo

LG World's best flat panel TV's, ask us how we can save you money on all the LG OLED's for your home!

Marantz Affordable home theater processors and more

Metra Home Theater Velox HDMI cables deliver 4K with true 18GB performance

Middle Atlantic Rack systems, ubiquitous

Procella Reference speakers designed specifically for home cinema use

Salamander Racks, seating systems and more

Seymour Screen Excellence World's best screens, featuring Enlightor 4K acoustically transparent material

Starke Sound Award winning loudspeakers for Atmos theaters and 2 channel, stunning on wall sound

Sony Projectors, OLED TV's and much more

Stewart Film Screens

Trinnov Audio World's finest audio processor / home theater preamp. We offer exclusive custom system design and calibration with one of the co-owners of Trinnov when you buy from High End Zone. We install across North America.

Tru-Audio Speakers, soundbars and racks

Control and lighting equipment: We offer system design, sales, installation and service nationwide. Our installer is doing the Raider's new facility in Las Vegas and has done projects across North America and Central America. In most cases he can visit your home once to get everything running and after that he can take care of your system remotely so that you do not have to pay for travel on subsequent visits. Please talk with us, we offer high quality service for a fair price. Lines include, but are not limited to:






Of course we can install digital assistants for you. One of our colleagues has already been testing the Apple HomePod for months and we'll have those as well as the Amazon, Google and Sonos Assistant products.

Doing these lists is always very hard because we are in process of discussion with some more very cool brands I'd love to list but haven't had time to get everything nailed down yet. And on the other hand there are some lines I left off because we just haven't had much call for them lately. But who knows, maybe tomorrow the phone starts ringing off the hook for one of those, I would certainly welcome it. So please don't be dismayed if you don't see one of the products you really want here. It's not set in stone and I bet we can get it for you and that we'd be happy to do so as long it is a quality component that we would be proud to sell. One of the advantages working with a family shop like ours is that we are flexible and will work hard to get you a system that suits you. Please give us a chance at earning your business.

Whatever your budget or your style we are happy to help.
We appreciate the chance to earn your business!